3, in equipment kind advertisement puts in in, see not hard a few with great quantity

From put in the position to look, cover, inside front cover, inside back cover and back cover because natural resources is limited, put in an amount not much, and basic be held by medical treatment equipment and place of advertisement of medicines and chemical reagents, in other position, medical treatment equipment and medicines and chemical reagents put in the position most is position of the foldout before text. In addition, cross a page to run from opposite directions form of this kind of advertisement has ad of medical treatment equipment basically only advocate a large number of use, other type advertisement, include drug less or not. (see a picture 5)

4, the advertisement of magazine of different type major puts in side key to differ, value is different

More than 100 kinds of magazines that Yu Huiyuan MAdExTM monitors according to its different cent is main constituency 6 sort, namely supersonic and video kind (basically face supersonic division, be like " magazine of Chinese supersonic medicine " ) , tumor is radiative kind (basically face radiative division, be like " clinical radiology magazine " etc) , custody kind (basically face ICU/CCU, be like " medicine of Chinese emergency treatment " etc) , equipment information kind (basically face equipment division, be like " medical treatment sanitation equips " ) , management kind (face hospital courtyard to do administrative layer, be like " Chinese hospital dean " etc) and integrated kind (face of all kinds cure to protect worker, be like " China medicine magazine " etc) . 　　

Put in a product to look from advertisement, medicines and chemical reagents basically puts in according to its function in tumor radiative, custody is mixed on the magazine of integrated type, equipment information kind with management kind the magazine is rare involve; And advertisement of medical treatment equipment is in equipment information kind put in on the magazine most, it is to be in next supersonic and video kind, guard kind of magazine to go up purposeful have specific aim put in (see a picture 6) .

From put in income to look, equipment information kind the magazine although the amount is least, but advertisement income is highest, this and of these magazines commercialize fixed position to having close connection, no matter be from presswork layout, contributing nimbleness or from layout, commercialize run in light of, equipment information kind the notes goes in of all kinds magazine foremost; Commercializing the magazine with be run better next is integrated kind of magazine, additional as a result of integrated kind the magazine faces all cure to protect worker circulation is the consequently biggest, bring about its advertisement price is very high also, advertisement income is very so high also; Tumor is radiative kind, custody kind, management kind and supersonic and video kind of magazine ad income next (see a picture 7) . 　　　
Previous12 Next